Vistage Research Center

Get actionable, data-driven insights and expert perspectives from our global community of CEOs and thought leaders. Led by Joe Galvin, Chief Research Officer

Customer Engagement

Here you will find insights on engaging with customers and how changes today affect the growth you want to achieve tomorrow. Experts from our community deliver actionable information to help you continue improving and growing in your day to day practices, while providing perspectives on trends that can transform how you connect with customers. All of our insights on customer engagement dig deep into the strategies you should consider to improve performance of your marketing, sales and customer service efforts.

  • Winning initiatives for faster growth

    Winning initiatives for faster growth

    Looking for rapid business growth? Research tells us that there are three power points that drive growth. Boost your strategies behind customer engagement, sales and marketing, and you have a handle on winning initiatives for rapid growth. Take a look at how a rising-star tech company put these initiatives into practice and reaped the benefits.

  • 7 tips for building an omnichannel strategy

    7 tips for building an omnichannel strategy

    Within our strategy practice we have a front row seat to a fundamental shift occurring in the U.S. economy, as traditional businesses give way to e-commerce. E-commerce is expected to grow by a whopping 20% in 2018… again. It is not just retailers who should take notice; the omnichannel revolution will ripple through the supply

  • 3 ways to fast-track your sales efforts

    3 ways to fast-track your sales efforts

    How did one of the fastest-growing small to midsize businesses (SMBs) in America reach its goals and pave the way for increased growth in the years ahead? It helps to take a look at the SMB landscape, and compare how high-growth and no-growth SMBs approach sales and marketing overall. Vastly different approaches When you put high-growth

  • Create a winning referral program by focusing on three areas

    Create a winning referral program by focusing on three areas

    Watch the webinar, Driving Customer Engagement Through Referral Marketing.  Recent research on customer engagement conducted by Vistage in partnership with Salesforce revealed that CEOs from high-growth SMB companies rank customer referrals as a top strategy for marketing and sales. To better understand the inner workings of a strong referral program, I reached out to three

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