Vistage Research Center

Get actionable, data-driven insights and expert perspectives from our global community of CEOs and thought leaders. Led by Joe Galvin, Chief Research Officer


Driving sales and revenue growth includes effectively attracting new customers and retaining and growing the customers you have today. It also includes improving sales effectiveness by investing in the right sales people and ensuring they have the skills to successfully engage with your customer base. Reinforce your sales process and track results using CRM (customer relationship management) technology to support your sales team and sales managers.

  • How small business CEOs improve their sales

    How small business CEOs improve their sales

    The tailwinds of a strong economy are propelling growth for 92% of small and midsize businesses (SMB), with 28% realizing multiple-year double-digit growth. Against this backdrop, Vistage Research, in partnership with Salesforce, surveyed and analyzed responses from 1,377 Vistage SMB CEOs, surveyed in August of 2017. In “Customer Growth: Decisions for the SMB CEO,” we detail

  • Winning initiatives for faster growth

    Winning initiatives for faster growth

    Looking for rapid business growth? Research tells us that there are three power points that drive growth. Boost your strategies behind customer engagement, sales and marketing, and you have a handle on winning initiatives for rapid growth. Take a look at how a rising-star tech company put these initiatives into practice and reaped the benefits.

  • 3 ways to fast-track your sales efforts

    3 ways to fast-track your sales efforts

    How did one of the fastest-growing small to midsize businesses (SMBs) in America reach its goals and pave the way for increased growth in the years ahead? It helps to take a look at the SMB landscape, and compare how high-growth and no-growth SMBs approach sales and marketing overall. Vastly different approaches When you put high-growth

  • Three factors for a winning customer referral program

    Three factors for a winning customer referral program

    Customer referrals are a key strategy for high-growth small and midsize businesses (SMBs) according to a recent Vistage Research study on customer engagement. Our study of 1,352 SMB CEOs found that high-growth businesses — defined as companies with double-digit revenue growth over two years — ranked customer referrals as one of their most successful strategies

  • 3 steps to revenue generation in your business

    3 steps to revenue generation in your business

    The world is full of so-called experts who are more than happy to tell you what to do. For example, you could be minding your own business on a plane when someone sitting nearby decides to give you advice on how to solve a problem. Similarly, there’s an endless supply of how-to books, websites and

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