Customer growth: Decisions for SMB CEOs [research]


 

Decisions related to business growth

Growing your customer base: it’s the central goal of most businesses. What do high-growth small and midsize businesses do differently when it comes to engaging customers? Vistage Research sought to answer that question in a study of 1,352 Vistage SMB CEOs. The results illustrate and analyze the decisions that high-growth SMB leaders have made about strategies, initiatives and investments within marketing, sales and service. While there are many variables, our analysis focused on a combination of factors stemming from a CEO’s decisions around strategies and investments for customer growth.

Download the e-Book “Customer growth: Decisions for the SMB CEO” for a detailed look at the key strategic decisions faced by high-performance SMB CEOs for customer growth. Find out where high-growth companies invest in order to accomplish their customer growth plans, and explore the top 5 winning initiatives for marketing, sales and customer service.

Vistage Chief Research Officer Joe Galvin presented the results of the survey October 10, 2017 at Salesforce Growth Camp.

 

 


Read more on the major growth decisions facing CEOs

Print Friendly, PDF & Email

Leave a Reply

Your email address will not be published. Required fields are marked *

Predefined Skins

Primary Color

Background Color

Example Patterns

demo demo demo demo demo demo demo demo demo demo

Privacy Policy Settings

  • Required Cookies
  • Performance Cookies
  • Functional Cookies
  • Advertising Cookies
These cookies are essential in order to enable you to move around the Sites and use its features, such as accessing secure areas of the Sites and using Vistage’s Services. Since these cookies are essential to operate Vistage’s Sites and Services, there is no option to opt out of these cookies.
These cookies collect information about how visitors our Sites, for instance which pages visitors go to most often. These cookies don’t collect information that identifies a visitor. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.

Cookies used

Visual Web Optimizer
These cookies remember information you have entered or choices you make (e.g. as your username, language, or your region), and provide enhanced, more personal features. They may also be used to provide services you have asked for such as watching a video or commenting on a blog. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly.

Cookies used

Google Analytics
GTM
Gravity Forms
These cookies are used to make advertising more relevant to you and your interests. The cookies are usually placed by third party advertising networks. They remember the websites you visit and that information is shared with other parties such as advertisers. If you do not allow these cookies, you will experience less targeted advertising.