Wall Street Journal / Vistage Small Business Monthly CEO Survey

When it comes to informing decisions about the future of your business, the Wall Street Journal/Vistage Small Business CEO survey should be part of your toolkit.
The survey, updated monthly, measures the sentiment of U.S. small business CEOs and small business owners about the economy. Respondents have businesses across various industries with annual revenues of $1 million to $20 million. Dr. Richard Curtin at the University of Michigan analyzes the findings.

Latest Results

  • Tariffs dim CEO confidence, according to July WSJ/Vistage survey

    Tariffs dim CEO confidence, according to July WSJ/Vistage survey

    The economic optimism of small-business CEOs continues to decline, according to the latest results from the Wall Street Journal/Vistage Small Business CEO Survey. The CEO Confidence Index measured 108.2 in the July 2018 survey, compared to 110.8 one month ago and 110.0 one year ago. This is well below the peak of 120.5 recorded in ...

Complete survey results
View the latest results (PDF)
View Archive

Infographic Snapshot
See the results visually
View Archive

Interactive Survey Results
View the interactive survey results


How is the WSJ/Vistage Small Business CEO Confidence Index calculated?
Dr. Richard Curtin from the University of Michigan calculates the WSJ/Vistage Small Business CEO Confidence Index based on a set of six standard questions about the state of the economy and the prospects for small businesses’ revenues, profitability, fixed investment expenditures, and hiring.

All six component questions are scored as the percentage giving favorable replies minus the percentage giving unfavorable replies, plus 100. The WSJ/Vistage Small Business CEO Confidence Index is the sum of the components calculated as a percentage of the level recorded in the June 2012 survey. Because the survey began in June 2012, the index for that month was 100. The survey is fielded online and results are
shared for a period of 7-10 days every month.

About Dr. Curtin
Dr. Richard Curtin is a Research Professor and has been the Director of the Surveys of Consumers at the University of Michigan since 1976. Professor Curtin’s monthly report on consumer confidence is one of the most closely followed economic indicators, with findings from his research extensively reported in the media. His research is widely used by businesses and financial institutions as well as by federal agencies responsible for monetary and fiscal policies. Data from the Surveys of Consumers is an official component of the Index of Leading Economic Indicators.

Predefined Skins

Primary Color

Background Color

Example Patterns

demo demo demo demo demo demo demo demo demo demo

Privacy Policy Settings

  • Required Cookies
  • Performance Cookies
  • Functional Cookies
  • Advertising Cookies
These cookies are essential in order to enable you to move around the Sites and use its features, such as accessing secure areas of the Sites and using Vistage’s Services. Since these cookies are essential to operate Vistage’s Sites and Services, there is no option to opt out of these cookies.
These cookies collect information about how visitors our Sites, for instance which pages visitors go to most often. These cookies don’t collect information that identifies a visitor. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.

Cookies used

Visual Web Optimizer
These cookies remember information you have entered or choices you make (e.g. as your username, language, or your region), and provide enhanced, more personal features. They may also be used to provide services you have asked for such as watching a video or commenting on a blog. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly.

Cookies used

Google Analytics
GTM
Gravity Forms
These cookies are used to make advertising more relevant to you and your interests. The cookies are usually placed by third party advertising networks. They remember the websites you visit and that information is shared with other parties such as advertisers. If you do not allow these cookies, you will experience less targeted advertising.