Culture has emerged as the top priority for CEOs of small and midsize businesses – more than 60% of CEOs surveyed by Vistage said they “strongly agree” culture is critical to business performance. With no end in sight to the talent shortage, culture has become a critical tool for building and sustaining a world-class workforce. CEOs need to actively develop and promote the culture they want in their businesses. While cultural development starts at the top, all leaders need to embrace and reinforce culture to attract and retain the best people.
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