Vistage Chair George Appling launches new executive coaching group for chief executives in Austin, Texas

San Diego, CA (April 26, 2021) – Vistage Chair George Appling recently launched a new chief executive group in the Austin market. Founded in 1957, Vistage brings together exclusive groups of high-performing CEOs through a proven leadership experience that delivers results both personally and professionally. When leaders come together in their confidential monthly Vistage private advisory board meetings, they gain the perspective, clarity and support to help them become better leaders and accelerate their company’s growth. More than 45,000 Vistage members worldwide have access to expert speakers, personalized coaching sessions and international networking.

Appling said, “I am looking forward to helping this exceptional group of Austin business leaders find the joy of doing what they love and succeeding. Together, we’ll demonstrate that it is possible to design a fulfilling life that makes a positive impact on the world.”

Appling currently co-owns and operates six companies. He spent half of his career in management consulting, as a partner at McKinsey & Company and Booz & Company. Appling also held leadership roles in companies in the cellphone distribution industry, as COO of Brightstar and Chairman & CEO of Personal Communications Devices. He earned two bachelors degrees from Texas A&M where he graduated first in his class, and two masters degrees from Harvard (MBA and MPA).

About Vistage Worldwide, Inc.
Vistage is the world’s largest CEO coaching and peer advisory organization for small and midsize businesses. For more than 65 years, we’ve been helping CEOs, business owners and key executives solve their greatest challenges through confidential peer groups and one-to-one executive coaching sessions. Today, more than 45,000 members in 35 countries rely on Vistage to help make better decisions for their companies, families and communities. The results prove it: Vistage CEO members grew their annual revenue on average by 4.6% in 2020, while nonmembers with comparable small and midsize businesses saw revenue decrease by 4.7%, according to a study of Dun & Bradstreet data. Learn more at

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