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| SPEAKER: |
Keith McFarland |
| DURATION: |
60 minutes |
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For his 2008 #1 New York Times bestseller, The Breakthrough Company, Keith McFarland studied the financial performance of more than 7,000 growth companies over 24 years. One finding surprised him: all nine of the top performers, at some point, faced a challenge so great it almost cost the company its life. And people in each of those top-performing companies reported that those tough times—and their company’s response to them—proved crucial to making their company truly great.
Find out the #1 job of a leader in times of adversity, and why many leaders fail to live up to their potential in times of stress. Keith will share stories from companies he's studied and outline specific and practical steps leaders can take to insure their firm’s health in today’s tough economic times.
- Recognize the four traps organizations fall into when times get tough.
- Use adversity to focus your organization on the 20% of activities that will produce 80% of results.
- Unleash the power that can be created in times of adversity.
- Involve people at all levels of the organization in solving problems and moving the company forward.
CEOs, operations professionals, financial leaders, sales and marketing associates
We are taking questions for the speaker both before and during the Webinar.
Email Webinars@Vistage.com now for the Q&A portion of the program.
 Keith McFarland is author of the #1 New York Times bestseller, The Breakthrough Company, and the recently released Bounce. He is a regular columnist for Businessweek and founder of McFarland Strategy Partners (www.mcfarlandstrategy.com). Keith served as CEO of two
leading technology firms—including two-time Inc. 500 winner Collectech Systems and a global
business for Microsoft. He and his wife and two young boys live just down the hill from the chairlifts at Snowbird.
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